Most event organizers have years of valuable audience data locked inside Eventbrite exports, Mailchimp lists, and spreadsheets they never have time to combine. krowd brings it all together automatically.
After three events on krowd, you have behavioral profiles on your attendees that no spreadsheet can match. After ten, you understand your audience better than most brands understand their customers.
Everything in one profile. Built automatically.
Full attendee profiles
Name, email, phone, and address. Every ticket purchase, every event attended, every email opened, every survey completed — all in one record.
Transaction history
See exactly what each attendee has bought from you, across every event you've run. Identify your highest-value customers and market to them accordingly.
Demographics
Income range, marital status, home ownership, and more — aggregated to help you identify the personas that make up your audience and match them to sponsor packages.
Quality score
krowd automatically calculates a quality score for each attendee based on how many events they've attended, whether they read your emails, how they respond to surveys, and their total spend. Your best customers rise to the top.
Notes
Add notes to any attendee record. Flag a VIP. Note a complaint. Record a conversation. The full history of your relationship in one place.
Unified person record
Every person who has ever interacted with your event — as an attendee, volunteer, sponsor, or vendor — has one record in krowd. Search by name, email, or any field. See their entire history at a glance.
Bring your existing data with you.
Import past customer lists and transaction history with a flexible column mapper. No data left behind.
Founding members get free data migration assistance — we'll help you map and import your existing files during onboarding.
After three events, the profiles in krowd capture something no Eventbrite export ever will — behavioral history, engagement patterns, and spending signals that tell you exactly who your best attendees are. That data doesn't exist anywhere else.
Your best customers, automatically surfaced.
krowd calculates a quality score for every attendee based on four factors:
Events attended
How many of your events they've come to
Email engagement
Opens, clicks, and reads across your campaigns
Survey response
Whether they engage with post-event feedback
Total spend
Lifetime ticket revenue across all events
The score updates automatically after every event, email send, and survey. Your highest-quality attendees are always at the top of your list — no manual sorting required.
The best time to start was three events ago.
Every event you run without krowd is attendee data you're not building. Get on the list.